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The Amazon DSP (demand-side platform) allows advertisers to automatically purchase and optimize ads on Amazon-owned sites and certain third-party sites like ESPN.com, Yahoo.com, and CNN.com. The real estate for these ads is exclusive to the Amazon DSP.
When you combine search advertising with streaming TV, streaming audio, and display ads, you create a full-funnel ad strategy that reaches customers at every stage of their buying journey. Put simply: grow brand awareness, grow sales.
Connecting DSP advertising with your paid strategy drives 4x more conversions for your business than paid search alone
WBX Commerce leverages data from the Amazon Marketing Cloud to determine which combination of DSP advertisements is right for your brand.
GROW WITH WBX
Our team of advertising experts build and execute strategies that help new customers discover your products, keep existing customers coming back, and drive more revenue for your brand with more purchases. Here’s a glimpse at how we do this:
our credentials
We’re a certified Advanced Amazon Advertising Partner
Our technology unlocks more data from the Amazon Marketing Cloud
We’ll be your sole agency partner, or partner with your preferred agency
We track who viewed your ads and ultimately made a purchase
Access to data across every Amazon vertical and category
Track path to conversion across devices to optimize when and where you place ads
Privileged access to the latest Amazon tools and technology
Measure in-store conversion at Whole Foods Market and Amazon Fresh
amazon dsp reseller program
Take full control of your Amazon advertising strategy with access the Amazon DSP and AMC insights (via WBX Glass), with no minimum spend requirements.
Many small-to-medium spending brands and agencies are shut out from advertising on the DSP due to the $2 million entry barrier. Partner with WBX to gain access by subleasing our DSP license.
Get started with WBX Commerce
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