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Search Advertising

10x Amazon Sponsored Ads Performance

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Amazon Sponsored Search Ads

Amazon Sponsored Ads place your products in front of shoppers who are actively searching and ready to buy. WBX combines Amazon Search with Amazon Marketing Cloud and WBX Glass® to go far beyond keyword bidding and optimize based on real shopper behavior.

What You Get
More efficient ad spend, stronger product rankings, and higher conversion rates across your entire catalog.

How Growth Happens
We identify which keywords, audiences, and products actually drive new and repeat purchases, then scale what works.

The Outcome
Higher visibility, more profitable sales, and long-term brand growth on Amazon.

WBX is a proud Amazon Advertising Advanced Partner

Our experts maximize every Amazon ad tool to put your brand front and center.

  • Data-Driven Strategy: Smarter decisions, stronger results
  • Precision Targeting: Reach the buyers most likely to convert
  • Perfect Timing: Showcase the right product at the right moment
  • Expanded Reach: Grow awareness and sales on Amazon
Image reading "successful advertising on Amazon drives 60% of total growth"

We uncover insights that matter:

How you stack up against competitors

Your share of voice by keyword

The link between ad-driven and total sales

Brand halo effects — ads for one product driving sales for others

WBX uses Amazon Marketing Cloud to connect search activity to actual purchasing behavior. Instead of relying on surface-level metrics, we see how Sponsored Ads influence total sales, repeat purchases, and brand lift across your entire Amazon presence.

Amazon Marketing Cloud for Sponsored Ads

WBX Glass® connects Sponsored Products, Sponsored Brands, Sponsored Display, and Sponsored TV into one data-driven system. That means we do not guess which ads work. We see which ads actually lead to purchases and repeat customers, and we optimize based on that.

Sponsored Product

  • CPC ads similar to traditional search
  • Promote individual items
  • Appear in search results and product detail pages

Sponsored Brand

  • CPC ads in high-visibility placements like top of search and product pages
  • Banner and video formats
  • Featured at the top of search results

Sponsored Display

  • CPC ads similar to traditional display
  • Sponsored Display can serve on Amazon placements and off-Amazon third-party sites and apps
  • WBX optimizes placements both on and off Amazon

Sponsored TV

  • Sponsored TV is a self-service streaming TV ad product.
  • Inventory and interactive features vary by locale and eligibility

Why This Works

  • We see how shoppers move from search to purchase across your catalog
  • We identify which keywords drive long-term revenue, not just one-time sales
  • We eliminate wasted spend by optimizing based on real buying behavior

FULL-FUNNEL AD STRATEGY

4X

your conversions by

connecting DSP and Search

Target customers at all stages of the buying journey with ads that connect your paid search with the Amazon DSP (demand-side platform).

Ready to get started? Contact us to schedule a demo.

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FAQS

Amazon DSP Advertising

Amazon Search Advertising

Amazon Marketing Cloud and Data Activation